Brand Experience

Zefir is Europe's fastest-growing AI Real Estate Marketplace. We're transforming how homes are bought and sold, enabling transactions twice as fast as traditional methods. In just 2 years, we've achieved over €1 billion in Gross Merchandise Volume (GMV).

Backed by over €50 million from top-tier investors like Sequoia Capital, we're committed to accelerating life changes for millions of current and future European homeowners.

This position will sit within the Brand team, working hand-in-hand with the Growth team and collaborating with Product and Creative stakeholders when needed.

The Brand team builds powerful and memorable experiences across all Zefir touchpoints — from our owned media channels to our social platforms, podcast formats, creative campaigns, offline activations, and internal culture moments. Our mission is simple: make Zefir unforgettable.

The Growth team puts Zefir on an exponential trajectory by designing a highly efficient acquisition engine, implementing structured experimentation, and scaling performance across channels.

‍This is not a “designer role.” This is an experience architect role.

As a Brand Experience Designer, you will shape every moment of the Zefir journey — from the first social impression to the product experience, to the handover of the keys and long-term brand affinity. You will design experiences that feel cohesive, memorable, and emotionally resonant, across all channels and touchpoints.

You will explore and define:

• How Zefir sounds (sound branding, notification sound, podcast identity)
• How Zefir looks across social, product, and physical experiences
• How Zefir feels during the selling/buying journey (guidance, reassurance, clarity)
• What a customer receives (gifting moments, celebration kits, printed materials)
• How Zefir celebrates life changes (closing experience, onboarding rituals)
• How Zefir communicates at every step of the user journey (emails, SMS, product screens)

You’ll collaborate with Brand, Growth, Product, Ops, and even Sales to ensure that every interaction tells a coherent, inspiring, and human story. You will be responsible for turning our brand platform into a full sensory and emotional universe.

Craft a holistic customer experience

• Map and design the end-to-end journey for sellers, buyers, and agents
• Define clear experience principles for how Zefir should feel at every stage
• Spot friction points and transform them into meaningful brand moments

Design multi-sensory brand touchpoints

• Extend the visual identity across web, social, product UI, print, motion, and events
• Explore sound branding opportunities to enrich our sensory universe
• Define photography direction and imagery standards across channels and product

Create memorable emotional moments

• Identify key moments that deserve emotional elevation
• Design thoughtful touchpoints that reinforce trust, clarity, and celebration
• Bring consistency and humanity to the life-change journey

Elevate our media presence

• Design visual systems and formats for our editorial ecosystem (Notre Maison, ClassRoom, Podcast, News)
• Support video, motion, and social content with high-impact branded assets

Collaborate across teams

• Partner with Product, Growth, and Ops to ensure a seamless brand experience across digital and physical interactions
• Coordinate with external creatives (motion, 3D, photography, sonic) when needed

Systemize & scale

• Maintain and evolve a cohesive multi-touchpoint brand system
• Document frameworks, templates, and design principles for scalability
• Experiment rapidly using AI tools (Midjourney, Runway, GPT agents)

• 3–6 years in brand design, experience design, communication design, or creative direction
• A portfolio that shows mastery across visual, motion, product-adjacent, and experiential work
• Experience designing customer journeys, not just individual assets
• Ability to think across digital, physical, sensory, emotional, and service design
• Comfort exploring sound branding, photographic direction, packaging, or spatial experience
• Deep understanding of psychology, emotion, and consumer perception
• A mindset blending:
  • brand strategy
  • experience design
  • lifestyle aesthetics
  • service design instincts
• Solid proficiency in Figma, Adobe Suite, motion tools, and AI creative workflows
• Ability to collaborate with Product, Ops, and Growth teams
• Ability to push a concept from idea to tangible execution
• A desire to create a category-defining real-estate brand experience in Europe